A Hard Line Against Twitter DMs for Promotion and Marketing

Beverly Bambury/ September 25, 2013/ Advertising, DIY, Marketing, Publicity, Self-Promotion, Social Skills, survey, Twitter/ 5 comments

Stop using Twitter DMs for marketing or publicizing your stuff. Just. Stop. (You’re going to like this one. It’s short to read and I am telling you to do less.) Here’s why: A minimum of 90% of the DMs I receive parrot the exact same stuff/links that is already on the sender’s Twitter profile or in a bunch of their

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How I Stopped Worrying and Learned to Love Product Placement

Beverly Bambury/ May 16, 2013/ Ads in Books, Advertising, Marketing, Product Placement, Product Placement in Books/ 0 comments

Until recently I thought of product placement as the corporate sponsorship only of movies and television. In the past I, like many, railed against it as the destroyer of all things creative and I never would have seen product placement in books. It made me want to watch only the indiest of indie films. It made me want to make

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